We transform strategies into concrete results in the online gaming market. Connecting operators to the right players with precision and efficiency.
We offer personalized strategies and cutting-edge technology to dominate the online gaming market
Complete management of the online gaming ecosystem with focus on player acquisition and retention.
Advanced acquisition strategies and marketing technologies to maximize conversions.
Responsible gaming management, identity verification and anti-money laundering prevention.
Financial analysis and statistics for executive decision-making in the gaming sector.
Specialized solutions based on academic research and international industry practices
Development and curation of online gaming content, including slots, table games and live experiences.
Monetization strategies, revenue models and optimization of internal game economy.
Intelligent bonus management, promotions and incentives to maximize retention and lifetime value.
Loyalty programs, VIP management and retention strategies based on behavioral analysis.
Implementation of emerging technologies, mobile gaming and internet/mobile gaming platforms.
Strategic planning and balance sheet analysis for online gaming and casino operations.
With roots going back to 2008, Proper is built on a team with long-standing experience in affiliate marketing for the online gaming industry. Our capabilities span the full gaming ecosystem — including affiliate program management, compliance, technology integration, and advanced statistical analysis.
Grounded in methodologies inspired by academic research in Gaming Administration (MHA) and supported by proprietary AI tools, we provide solutions that cover player acquisition, bonus optimization, gaming economy management, and data-driven business intelligence to support strategic decision-making.
Although Proper is a recent brand, our team has been active in the online gaming affiliate space since 2008. From the very beginning, we've been driven by a clear mission: to connect players with top-tier betting operators using innovative and responsible marketing strategies. Over the years, our team has developed a strong reputation built on transparency, consistent performance, and long-term partnerships.
Today, we collaborate with some of the most respected global brands in sports betting and online casinos, always focused on delivering value and trust.
Start of operations in the Brazilian market
Growth to international markets
Consolidation as industry leader
Our proprietary platform uses advanced artificial intelligence to optimize campaigns in real time, identify the best prospects and maximize conversions. We continuously invest in cutting-edge technology to maintain our competitive advantage.
Automatic optimization
Predictive analysis
24/7 monitoring
Total transparency
Our results speak for themselves. With over 15 years of experience and a data-driven approach, we manage to generate exceptional value for our partners, always maintaining the highest standards of quality and compliance.
In 90 days of partnership
Above market average
Complete implementation
Clients recommend us
We always operate within the strictest legal regulations
Guaranteed positive ROI in the first 90 days of partnership
Competitive pricing with maximum operational efficiency
Specialized service always available for you
Talk to our specialists and discover how we can transform your player acquisition strategy with innovative solutions and AI.
Get answers to common questions about our services and processes
Our process is simple and transparent. First, we analyze your profile and objectives. Then, we develop a personalized strategy and connect you to the best operators in the market. We offer continuous support to maximize your results.
There is no minimum investment to become our partner. We work with different profiles, from beginners to large operators. What matters is having commitment and following our quality guidelines.
We guarantee positive ROI within 90 days. Most of our partners see the first results within the first few weeks. The exact time depends on your profile, marketing investment and dedication to the project.
Yes! We offer complete 24/7 technical support. Our specialized team is always available to help with integrations, optimizations, performance analysis and any technical issues that may arise.
Commissions are calculated based on the volume of active players and their performance. We offer flexible models: CPA (cost per acquisition), Revenue Share or hybrid models. All calculations are transparent and auditable.
Transform your acquisition strategy with our expertise. Schedule a free consultation and discover your business potential.
Av. das Nações Unidas, 23, Escritório C - 1600-531 Lisbon - Portugal
+351 964 563 864
WhatsApp: +351 964 563 864
contact@proper.ad
Monday to Friday: 9am to 6pm
Saturdays: 9am to 2pm